All people experience stress, and no doubt life has become more stressful especially in these trying times. No wonder then that the worldwide wellness industry is now touted to be-if it isn’t already-the next trillion-dollar revolution after the automobile and personal computer.
A product of this wellness revolution is the emergence of spas in many countries in various parts of the world. A spa, named after a town in Belgium whose mineral springs were believed to have restorative powers, is defined as any facility that offers such amenities and services as steam baths, saunas, massages, and other pampering activities. Such facility can take the form of a day spa, a destination spa, a resort/hotel spa, a medical spa, and the like.
Competition in the spa industry is growing stiffer as stressed-out workers and business owners become more discriminating in their choice of where to relax and seek refuge from their worries. Here are some tips for spa entrepreneurs to effectively deal with this tough business environment:
Seek Professional advice. Know exactly what you are doing, don’t just start with yourself and building something from scratch. Seek spa management consulting and manpower sourcing to get professional advice.
Offer Quality service. Protect your clients and set a high standard especially if you want to expand overseas. Make it a point to source the best spa instructors and ingredients for your treatments.
Bring Out your Signature style. Looking at international spas around the world, you can still be unique and make something that has not been seen. Although they offer the same services as everyone else, do more of your signature-type of advanced spa treatments.